Sales Development Representative (SDR)
Yoco
Sales & Business Development
Cape Town, South Africa
Posted on Apr 10, 2025
Who we are
Yoco was founded in 2015, and we’ve been breaking down barriers, unlocking economic opportunities and opening commerce for people to thrive ever since.
We’re the payments provider for over 200 000 self-employed, and process over US$3 billion annually.
We have ±350 team members globally, all with a bias for boldness and a passion for simple, progressive solutions. We believe in uniting different people to solve hard problems, together.
Our mission of making society more equal requires a variety of people, with different backgrounds and points of view, to keep building solutions that make life easier for emerging businesses.
We’re growing fast. With growth comes compelling challenges. If you’re an ambitious problem-solver, with big ideas, a passion for doing good, bright, grounded and courageous; you’re likely to thrive at Yoco.
We don’t stop pushing. We break things to rebuild. We challenge ourselves and each other. We’re constantly evolving — and we’re doing it fast.
Grow With Us.
What You Will Be Doing
You will be accountable for the Prospecting & Connecting/Qualifying stages of the sales process, with your primary objective being qualified sales appointment bookings for inside (telesales) and outside (field sales) conversion teams.
Prospecting:
We’re looking for people who want to grow and have a thirst for learning. And as Yoco grows, we hope they stay with us for the long-term.
Building solutions for a more equal society is a daunting task—and it’s not for everyone. We never stop pushing, we break things to rebuild, and we challenge ourselves and our teammates. We start over, we constantly evolve — and we do it fast. We know that it’s just the right kind of meaningful madness for our kind of visionary human.
So, who are you? You’re someone who resonates with our mission and our values, and you’re relentlessly effective in your execution.
You’re a curious problem-solver with a passion for doing good. You’re bright, grounded, experimental and bold. You play open cards and get stuck in. You’re not afraid of change. You close the loop.
At Yoco, we laugh, embrace each other’s quirks, and support one another’s growth, all while staying authentic.
If this sounds like your kind of challenge, apply below and come grow with us.
Find Out More About Who We Are Here.
Yoco is one of Africa's largest fintech companies. We enable small businesses to thrive through open commerce.
Founded in 2015, we have helped over 400,000 small businesses across South Africa accept card payments and access capital–often for the first time.
We have over ±350 team members across our key hubs in South Africa and the Netherlands, all working to deliver world class payments and software solutions to small businesses.
We have raised $170M from some of the leading institutional investors in the world such as TPG, Dragoneer, Partech, Velocity, Quona, Raba, 4DX and many more.
Yoco was founded in 2015, and we’ve been breaking down barriers, unlocking economic opportunities and opening commerce for people to thrive ever since.
We’re the payments provider for over 200 000 self-employed, and process over US$3 billion annually.
We have ±350 team members globally, all with a bias for boldness and a passion for simple, progressive solutions. We believe in uniting different people to solve hard problems, together.
Our mission of making society more equal requires a variety of people, with different backgrounds and points of view, to keep building solutions that make life easier for emerging businesses.
We’re growing fast. With growth comes compelling challenges. If you’re an ambitious problem-solver, with big ideas, a passion for doing good, bright, grounded and courageous; you’re likely to thrive at Yoco.
We don’t stop pushing. We break things to rebuild. We challenge ourselves and each other. We’re constantly evolving — and we’re doing it fast.
Grow With Us.
What You Will Be Doing
You will be accountable for the Prospecting & Connecting/Qualifying stages of the sales process, with your primary objective being qualified sales appointment bookings for inside (telesales) and outside (field sales) conversion teams.
Prospecting:
- Conducting outbound telemarketing and email activities towards targeted geographic areas and industry verticals
- Researching to expand the prospect list using in-house tools and resources such as LinkedIn, Meta, Google Maps and other methods
- Continuously improving the methods of prospecting, and the tactics for connecting and engaging with potential customers
- Profiling strategic accounts identifying decision makers, researching and obtaining business requirements, and preparing and presenting solutions to start the sales cycle
- Organizing and holding group demos, webinars and live seminars in order to warm leads and lead to sales demo bookings
- Actively organising and participating in relevant trade shows and events that will build a relevant prospect pipeline
- Performing initial needs assessment and identifying prospects' pain points to determine how Yoco’s solutions could address those needs;
- Developing detailed industry and product knowledge and acumen to position Yoco’s value proposition to multiple vertical segments;
- Qualifying prospects to ensure they are a segment fit, and setting up appointments with either our inside (telesales) or outside (field sales) teams;
- Reschedule/follow up with prospects if meetings do not occur
- Maintaining accurate records of all activities in CRM and promoting database cleanup and hygiene through regular and ongoing maintenance activities;
- Stay on top of current marketplace trends and information on pricing, products and new technologies in our industry, and acting as a vital point of insight for our marketing and sales teams;
- Collaborate with sales,marketing and operations team members on strategic sales and onboarding approach to streamline and improve the end to end sales cycle, driving efficiency and customer satisfaction
- You will be accountable for meeting or exceeding monthly objectives and targets based on:
- Number of conducted qualified bookings per week
- Quality of appointments booked [based on conversion rate and size of customer]
- Initial contact experience, as measured by NPS
- You will not be responsible for conversion
- Hands-on experience with multiple customer engagement techniques
- Ability to implement a modern playbook that leverages data, behavioural psychology and best practice prospecting and connecting methods
- You understand the basic fundamentals of what can turn an unengaged prospect into a high-value opportunity
- Must have 2-5 years’ SDR, sales or support experience, working in a customer focused role
- Self-starters with a track record of successful, credible achievements
- Knowledge of the payments industry, understanding software and hardware functionality and features, and an aptitude to understanding clients ongoing needs in our various industry verticals
- Customer centric individual with a true love for both brand and business development.
- Tech-savvy with the ability to rapidly pick up and apply product knowledge
- Strong customer engagement, presentation skills & communication skills (verbal and written).
- A dynamic “hunter” personality with a drive to reach decision-makers is essential
- Team-oriented with the ability to succeed in an ever-changing, entrepreneurial environment
- Experience with any CRM solution is a plus
We’re looking for people who want to grow and have a thirst for learning. And as Yoco grows, we hope they stay with us for the long-term.
Building solutions for a more equal society is a daunting task—and it’s not for everyone. We never stop pushing, we break things to rebuild, and we challenge ourselves and our teammates. We start over, we constantly evolve — and we do it fast. We know that it’s just the right kind of meaningful madness for our kind of visionary human.
So, who are you? You’re someone who resonates with our mission and our values, and you’re relentlessly effective in your execution.
You’re a curious problem-solver with a passion for doing good. You’re bright, grounded, experimental and bold. You play open cards and get stuck in. You’re not afraid of change. You close the loop.
At Yoco, we laugh, embrace each other’s quirks, and support one another’s growth, all while staying authentic.
If this sounds like your kind of challenge, apply below and come grow with us.
Find Out More About Who We Are Here.
Yoco is one of Africa's largest fintech companies. We enable small businesses to thrive through open commerce.
Founded in 2015, we have helped over 400,000 small businesses across South Africa accept card payments and access capital–often for the first time.
We have over ±350 team members across our key hubs in South Africa and the Netherlands, all working to deliver world class payments and software solutions to small businesses.
We have raised $170M from some of the leading institutional investors in the world such as TPG, Dragoneer, Partech, Velocity, Quona, Raba, 4DX and many more.
